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Pop culture matters...But why tho? 

Looking to catch up on pop culture? We're reviewing the latest movies and television, interviewing industry creatives, and of course - breaking down why all the things we love matter. But Why Tho? is a bi-weekly podcast where we'll dive into the past week in pop culture and get to discoursing on important conversations. 

Additionally, you'll be able to check out But Why Tho? Reviews, our review show where we give you a quick spoiler-free review of the latest in pop culture.

Mar 23, 2022

For the opening weekend of SXSW 2022, the University of Arizona brought Wonder House for attendees. Originally meant to debut in 2020, the event was two years in the making highlighted the wonder of The University from across disciplines and colleges. We got the chance to talk with Misha Harrison, executive director of experience in Marketing and Brand Management, and Chad Herzog, executive director of Arizona Arts Live.