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Pop culture matters...But why tho? 

Looking to catch up on pop culture? We're reviewing the latest movies and television, interviewing industry creatives, and of course - breaking down why all the things we love matter. But Why Tho? is a bi-weekly podcast where we'll dive into the past week in pop culture and get to discoursing on important conversations. 

Additionally, you'll be able to check out But Why Tho? Reviews, our review show where we give you a quick spoiler-free review of the latest in pop culture.

Aug 17, 2020

The lore for Warcraft is expansive and has captivated the minds of fans for over twenty-five years. World of Warcraft: Shadowlands looks to expand that lore this fall with the expansion of the ever-popular MMORPG. Sylvanas Windrunner has shattered the crown of the Lich King and opened a rift over Azeroth, the Horde is splintered, and the Alliance is on the hunt for the former leader of the Horde. New adventures loom but before then, fans can read the latest tie-in novel for the expansion, Shadows Rising by Madeleine Roux. 

In this interview, Adrian got to sit down virtually with Roux to talk about her process with expanding the lore in a franchise that she has been apart of since the vanilla version of World of Warcraft. Here, Roux dives deep into her love of the franchise and how her fandom connects to her writing process. She also discusses how writing a book for an established franchise works, how she had to adjust certain elements of her writing (Anduin almost had a tattoo), and how she got to bring LGBT+ representation to Azeroth, which was a priority for Blizzard. Additionally, we get the chance to learn more about Roux's fandom in general and how she got flex her horror muscles in certain aspects of the novel.